Privacy policy

Last updated: December 17, 2025

Alchemy of England Inc (“Alchemy”, “we”, “us”, or “our”) operates this website as the official US distribution platform for Alchemy products. We are committed to protecting your privacy and handling your personal information responsibly.


Information We Collect

We may collect personal information when you:

  • Place an order

  • Create an account

  • Subscribe to our newsletter

  • Contact us

  • Browse our website

This information may include:

  • Name

  • Email address

  • Billing and shipping address

  • Phone number

  • Payment information (processed securely by third-party providers)

  • IP address, browser type, and device information

We do not store full credit card numbers on our servers.


How We Use Your Information

We use your information to:

  • Process and fulfil orders

  • Communicate with you about your purchase or account

  • Provide customer support

  • Improve our website, products, and services

  • Send marketing communications where you have opted in

  • Comply with legal and regulatory obligations


Payment Processing

All payments made through our website are processed by PCI-compliant third-party payment providers integrated with BigCommerce. Payment details are encrypted and handled directly by these providers. We do not have access to or store full payment card information.

In limited cases, customers may choose to make a payment by phone. These payments are processed using a PCI-compliant card terminal and card details are not retained by us.


Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Enable essential website functionality

  • Remember items in your shopping cart

  • Save preferences for future visits

  • Analyze website performance

  • Support advertising and marketing activities

You can control or disable cookies through your browser settings.


Sharing Your Information

We do not sell your personal information.

We may share your information with trusted third parties that help us operate our business, including:

  • Payment processors

  • Shipping and fulfilment partners

  • Email and marketing platforms

  • Analytics and advertising providers

These parties are permitted to use your information only to provide services to us.


Your Privacy Rights (United States)

Depending on your state of residence, you may have the right to:

  • Request access to the personal information we hold about you

  • Request deletion of your personal information

  • Opt out of marketing communications

  • Opt out of the “sale” or “sharing” of personal information as defined under California law

California residents have specific rights under the California Consumer Privacy Act (CCPA/CPRA).

To exercise any of these rights, please contact us using the details below.


Data Security & Retention

We use reasonable administrative, technical, and physical safeguards to protect your personal information. Personal data is retained only for as long as necessary to fulfil the purposes outlined in this policy or to comply with legal obligations.


Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.


Contact Us

If you have questions about this Privacy Policy or your personal information, please contact us at:

Alchemy of England 

3516 Roberts Cut Off Road
Fort Worth, Texas 76114
United States

kelin@alchemyofengland.com